At Beyond Meat, we want all of the good and none of the bad. We want to eat delicious meat but we don’t want any of the bad stuff that goes along with it. Is that too much to ask? Well no, actually. Not since we created meat from plants. Brilliant, right? Replacing animal protein with meat made from plants would do wonders for human health, for the environment, for conservation of natural resources and for animals. It’s worth a fight. This is where you come in. Reduce your meat consumption and tell the world. Even if you’re already eating less meat, you can help us spread the word and make a real difference. Together we can build a world that’s zero downside and all delicious upside.